Browsing: case
/socialsamosa/media/media_files/2026/09/02/dvfbg-2026-09-02-19-42-43.png "Case study: How Kinder Schoko-Bons Crispy used cricket to build brand relevance and awareness")
"Kinder Schoko-Bons Crispy launched the “Cheer to Win” campaign during the 2026 ICC Men"s T20 World Cup and IPL season to build awareness and encourage trial for its shareable chocolate product. Starting Jan. 20, 2026, the brand used cricket viewing as a platform to connect with families through limited-edition cricket-themed packs, an on-pack QR contest,…
The former Canada international star blasted a sublime century in helping Alberta thrash British Columbia in the final of the national championship played in King City, located 30 km from Toronto.